Project Description
Dunkin’ Donuts commissioned Groundswell to create a new mural that both depicts the changing nature of Williamsburg and taps into the neighborhood’s vibrant community and artistic identity. The mural illustrates a fanciful scene of animals seated around tree stumps while sipping coffee and staring out at the concrete jungle through the windows. The work plays with notions of indoor versus outdoor, causing onlookers to pause and reflect while also bringing a bit of nature to an urban environment. “On the Outside Looking In” also draws attention to the various changes and transitions occurring in the outside environment and surrounding neighborhoods.
Fun Facts
Timeout has found that half of New Yorkers enjoy ice coffee year-round.
Why do you think the artist chose to feature animals instead of people in this fanciful mural?
According to The Washington Post, New Yorkers drink seven times as much coffee as the rest of the United States.
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From the Ground Up
540 President Street
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Cuisine d'Amour
462 Broadway
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Lang Public Art Squad
65 West 11th Street
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